Marketing Executive Job Opening in Kottayam

We are currently seeking a talented and enthusiastic Marketing Executive to join our team. The successful candidate will be responsible for developing and implementing marketing strategies to promote our products/services and drive business growth. Responsibilities: Develop and execute marketing plans and campaigns to meet company objectives and revenue targets. Conduct market research to identify trends, competitor activities, and customer preferences. Identify target markets and segments and devise strategies to reach and engage with them effectively. Create compelling marketing content, including social media posts, blog articles, email newsletters, and promotional materials. Manage digital marketing channels, including social media platforms, website, and online advertising campaigns. Monitor and analyze the performance of marketing campaigns using analytics tools and adjust strategies as needed to optimize results. Build and maintain relationships with customers, partners, and vendors to enhance brand awareness and loyalty. Coordinate with the sales team to develop lead generation and conversion strategies. Organize and participate in events, exhibitions, and other promotional activities to showcase products/services and generate leads. Collaborate with internal teams, such as product development and customer service, to ensure alignment of marketing efforts with overall business objectives. Stay updated on industry trends, best practices, and emerging technologies to incorporate into marketing strategies. Prepare regular reports and presentations on marketing performance and present findings to management. Requirements: Bachelor's degree in Marketing, Business Administration, or related field. Professional certification in marketing is a plus. Proven experience as a Marketing Executive or similar role, preferably in [mention relevant industry or sector]. Strong understanding of marketing principles, techniques, and best practices. Familiarity with digital marketing tools and platforms, including social media management, email marketing, and analytics. Creative thinking with the ability to generate innovative ideas and campaigns. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Strong analytical skills with the ability to interpret data and make data-driven decisions. Results-oriented mindset with a focus on achieving targets and objectives. Ability to work independently and as part of a team in a fast-paced environment. Fluency in English and Malayalam; knowledge of additional languages is a plus. Benefits: Competitive salary package with performance-based incentives Health insurance coverage Provident fund (PF) or Employee Provident Fund (EPF) Training and professional development opportunities Opportunity for career growth and advancement within the organization