SEO Analyst Job Opening in Kannur

We are looking for a talented and analytical SEO Analyst to join our team in Kannur. The SEO Analyst will be responsible for optimizing our website's visibility in search engine results pages (SERPs) through keyword research, content optimization, and other SEO strategies. This role requires a deep understanding of search engine algorithms, analytics tools, and SEO best practices. Key Responsibilities: Keyword Research and Analysis: Conduct keyword research to identify relevant search terms and phrases related to our industry, products, and services. Analyze keyword competitiveness, search volume, and trends to prioritize target keywords for optimization. On-Page SEO Optimization: Optimize website content, meta tags, headings, and internal linking structure for targeted keywords. Ensure website pages are properly indexed and crawlable by search engine bots. Content Strategy and Development: Develop and execute content strategies to improve organic search rankings and drive traffic. Create high-quality, SEO-friendly content including articles, blog posts, and landing pages. Technical SEO Audits: Conduct technical SEO audits to identify website issues such as broken links, duplicate content, and crawl errors. Implement technical fixes and optimizations to improve website performance and search visibility. Link Building and Off-Page Optimization: Develop and execute link building strategies to acquire high-quality backlinks from authoritative websites. Monitor backlink profiles, disavow toxic links, and ensure compliance with search engine guidelines. Performance Tracking and Reporting: Monitor website traffic, keyword rankings, and other SEO performance metrics using tools such as Google Analytics, Google Search Console, and SEO software. Prepare regular reports and dashboards to track SEO performance, identify trends, and make data-driven recommendations for optimization. Competitor Analysis: Conduct competitive analysis to benchmark our website's performance against industry competitors. Identify competitor SEO strategies, keywords, and tactics to inform our own SEO efforts. Stay Updated with SEO Trends: Stay abreast of industry trends, algorithm updates, and best practices in SEO. Continuously research and experiment with new SEO techniques and tools to improve results. Qualifications: Bachelor's degree or equivalent experience in Marketing, Business, Computer Science, or related field. Proven experience working as an SEO Analyst, SEO Specialist, or similar role. In-depth knowledge of SEO principles, techniques, and best practices. Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, and Screaming Frog. Experience with website analytics tools such as Google Analytics and Google Search Console. Strong analytical skills and attention to detail. Excellent written and verbal communication skills. Ability to work independently and collaboratively in a team environment. Certification in Google Analytics and/or Google Ads (preferred but not required). Note: This job description outlines the primary responsibilities and qualifications required for the SEO Analyst position in Kannur. Additional duties may be assigned based on the specific needs of the employer and the scope of SEO projects undertaken.