Marketing Executive Job Opening in Karunagappalli

As a Marketing Executive, you will play a crucial role in promoting our products/services, generating leads, and expanding our customer base in Karunagapalli. You will be responsible for implementing marketing strategies, conducting market research, and executing promotional campaigns to increase brand awareness and drive sales growth. Key Responsibilities: Market Research: Conduct market research to identify potential customers, market trends, and competitors' activities in Karunagapalli and surrounding areas. Analyze customer needs, preferences, and buying behaviors to tailor marketing strategies and messaging effectively. Marketing Strategy: Develop and implement strategic marketing plans to achieve sales targets and business objectives in the Karunagapalli market. Identify target market segments and devise targeted marketing campaigns to reach specific customer demographics. Promotional Campaigns: Plan and execute promotional campaigns, events, and activations to increase brand visibility and attract potential customers. Collaborate with advertising agencies, vendors, and suppliers to create marketing collaterals, such as brochures, flyers, banners, and advertisements. Digital Marketing: Manage digital marketing initiatives, including website content, social media channels, email marketing, and online advertising, to engage with customers and drive online traffic and conversions. Monitor and analyze digital marketing metrics and performance indicators to optimize campaigns and maximize ROI. Lead Generation: Generate leads through various channels, including cold calling, networking, referrals, and online inquiries. Follow up on leads promptly, qualify prospects, and schedule appointments or product demonstrations for the sales team. Customer Relationship Management: Build and maintain strong relationships with existing customers to ensure customer satisfaction and loyalty. Address customer inquiries, concerns, and feedback in a timely and professional manner to enhance the overall customer experience. Sales Support: Work closely with the sales team to provide marketing support, sales collateral, and product information to facilitate the sales process. Collaborate with sales representatives to develop customized proposals, presentations, and solutions for prospective clients. Reporting and Analysis: Prepare regular reports and dashboards to track marketing performance, campaign effectiveness, lead generation metrics, and sales pipeline activity. Conduct post-campaign analysis and evaluation to assess outcomes, identify areas for improvement, and make data-driven recommendations for future marketing initiatives. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. Additional certifications in digital marketing or advertising are a plus. Proven experience as a Marketing Executive or similar role, preferably in the Karunagapalli market or relevant industry. Strong understanding of marketing principles, strategies, and tactics, with knowledge of traditional and digital marketing channels. Excellent communication, presentation, and negotiation skills, with the ability to influence and persuade others effectively. Creative thinking and problem-solving abilities, with a results-driven mindset and a focus on achieving targets and objectives. Proficiency in digital marketing tools and platforms, including social media management, email marketing software, and analytics tools. Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines. Flexibility to travel within the Karunagapalli region and work outside regular business hours as needed. Note: This job description outlines the primary responsibilities and qualifications required for the Marketing Executive position in Karunagapalli. Additional duties may be assigned based on the specific needs of the organization and the dynamics of the local market.