Marketing Manager Job Opening in Thrissur

We are seeking a dynamic and experienced Marketing Manager to lead our marketing team in Thrissur. The Marketing Manager will be responsible for developing and implementing strategic marketing initiatives to promote our products/services, increase brand awareness, and drive sales growth. This role requires strong leadership skills, strategic thinking, and a proven track record of successful marketing campaigns. Key Responsibilities: Develop and execute comprehensive marketing plans and strategies to achieve business objectives and revenue targets. Lead and manage the marketing team, including hiring, training, and performance management. Conduct market research to identify trends, customer preferences, and competitor activities, and use insights to inform marketing strategies. Define target customer segments and develop targeted marketing campaigns to reach and engage with these audiences. Oversee the creation of marketing collateral, including advertising materials, promotional videos, brochures, and digital content. Coordinate marketing efforts across various channels including digital marketing, social media, email marketing, print media, and events. Monitor and analyze the performance of marketing campaigns, track key performance indicators (KPIs), and prepare reports to measure ROI. Collaborate with cross-functional teams including sales, product development, and customer support to ensure alignment of marketing efforts with overall business goals. Manage marketing budgets effectively, allocate resources efficiently, and track expenses to ensure optimal use of funds. Stay up-to-date with industry trends, emerging technologies, and best practices in marketing to identify opportunities for innovation and growth. Qualifications: Bachelor's degree in Marketing, Business Administration, or related field. (Master’s degree preferred) Proven experience (X years) working in a marketing role, with at least X years in a leadership or managerial position. Strong leadership and management skills, with the ability to inspire and motivate a team to achieve goals. Excellent communication and interpersonal skills, with the ability to build relationships with internal teams, external partners, and stakeholders. Strategic thinker with the ability to develop and implement marketing plans that align with business objectives. Analytical mindset with the ability to interpret data, analyze market trends, and make data-driven decisions. Creativity and innovation in developing marketing campaigns and strategies that differentiate the brand and drive customer engagement. Proficiency in digital marketing tools and platforms such as Google Analytics, AdWords, social media management tools, etc. Strong project management and organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines. Flexibility to adapt to changing priorities and business needs. This job description outlines the primary responsibilities and qualifications required for the Marketing Manager position in Thrissur. Additional duties may be assigned based on business needs and requirements.